Shoppers are being urged to be vigilant this week when hunting for a Black Friday bargain and not fall victim to a scam.
Many people will be looking to take advantage of lower prices with Christmas around the corner, but Nottingham City Council’s Trading Standards department is reiterating its message that if a deal appears too good to be true, it probably is.
Professional-looking websites can be set up quickly by criminals selling fake, dangerous or even non-existent goods. To avoid falling for a scam, be sure to follow the Take Five advice before making any purchase online:
STOP
- Take a moment to pause and think before parting with money or giving out personal information;
- Don’t feel rushed by countdown clocks or ‘low stock’ warnings.
CHALLENGE
- Consider whether a website could be fake. A good tip is to read online reviews of websites and sellers;
- When looking at a major brand’s products, check its website for a list of authorised sellers;
- Be suspicious of any ‘too good to be true’ offers or prices;
- Question purchases that require payment by bank transfer instead of more secure payment options like a debit or credit card.
PROTECT
- If a person believes they have fallen for a scam, it’s important to try not to panic or ignore it. Contact the bank immediately on a recognised number like the one on the back of a bank card;
- Report the scam to Action Fraud on…
